The 30-second sized “POCKET SOAP” designed by TBWA\HAKUHODO won a bronze in the Health & Wellness Lions category at Cannes Lion International Festival of Creativity 2020/21.

Cannes Lion International Festival of Creativity is one of the biggest annual events in adverting and communication industry held in Cannes, France. Since last year’s event was canceled due to COIVD19, this year, the event was held entirely online from 21 to 25th of June for both 2020 and 2021.

【Award Result】
 ＜BRONZE＞
Health & Wellness Lions / A. Consumer Products Promotion / A02. OTC Applications
・Client：Dreams Inc.
・Title：30SOAP 

Press release: click here