TBWA\HAKUHODO has announced a new organizational structure, with Sayaka Ohno leading global client accounts in a newly created role – Head of Global Accounts.

TBWA\HAKUHODO was established in 2006 as a joint venture between advertising agencies Hakuhodo Inc. and TBWA\Worldwide. It has contributed to the business growth of many global brands by maximizing the network and experience of both companies.

This year, TBWA\HAKUHODO has reorganized and strengthened its global client service structure, (previously divided into multiple departments) now under a new dedicated global account organisation.

Ohno is responsible for leading this newly merged division to drive stronger and faster business growth for both clients and TBWA\HAKUHODO, with a new operating model that better shares knowledge and best practices, as well as fostering global account professionals.

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